The results are in. The 2012 Event Design Awards recognize the best of the best among this industry’s change agents, and the award-winning projects reflect how the world’s best creative studios are reinventing experience design across all categories. Full write-ups on each award-winning project will appear in the ED Awards super issue, also featuring this year’s Event Design Superbook buyer’s guide coming out in late November. Narrowing down the entries was no easy task for our panel of judges this year, but after much deliberation we present the 2102 Event Design Award winners:
BEST B-TO-B MEETING/EVENT ENVIRONMENT
Event Design Award Winner:
Designer/Builder: DisplayWorks
Client: Vizio
Project: CES 2012
Gold Winner:
Designer: Tencue
Builders: Hot Rod Shop, EventWorks, Radius Group, Creative Technologies
Client: BMW
Project: 3 Series Reveal
Silver Winner:
Designer/Builder: Henry V
Client: The North Face
Project: Spring 2013 Sales Meeting
BEST CONSUMER EVENT EXHIBIT/ENVIRONMENT
Event Design Award Winner:
Designer/Builder: Eventstar
Client: Nespresso
Project: Mobile Boutique
Gold Winner:
Designer: Shigeru Ban
Builder: kubik
Client: Camper
Project: Volvo Ocean Race Village
Silver Winner:
Designer/Builder: George P. Johnson
Client: Emirates
Project: Melbourne Cup Marquee
BEST USE OF INTERACTIVE TECHNOLOGY
Event Design Award Winner:
Designer/Builder: Czarnowski
Client: MINI
Interactive: Slot Machine
Gold Winner:
Designer: Foghorn Creative
Builder: The Taylor Group
Client: Intel
Interactive: Connect To Life
Technology Partners: Stimulant, Worldstage
Silver Winner:
Designer/Builder: Obscura Digital
Client: Facebook
Project: Connections for Facebook
BEST MODULAR+CUSTOM EXHIBIT
Event Design Award Winner:
Designer/Builder: George P. Johnson
Client: Chrysler
Project: Regional Displays
Gold Winner:
Designer/Builder: EEI Global
Client: Tesla Motors
Project: North American International Auto Show
Silver Winner:
Designer/Builder: Ten23
Client: Cisco
Project: Interop 2012
BEST MUSEUM ENVIRONMENT
Event Design Award Winner:
Designer: Ralph Appelbaum Associates
Builders: BAM Construction Ltd., BAF Graphics
Client: Royal Albert Memorial Museum & Exeter City Council
Project: Royal Albert Memorial Museum
Gold Winner:
Designer/Client: American Museum of Natural History
Builder: Heartland Scenic Studios
Project: Beyond Planet Earth: The Future of Space Exploration
Silver Winner:
Designer: Andrew Merriell & Associates
Builders: Maltbie, Electrosonic, Batwin + Robin, Sosolimited, Hypersonic, Small Design Firm, David Weiner Design
Client: The North Carolina Museum of Natural Sciences
Project: The Nature Research Center
BEST ONLINE/VIRTUAL ELEMENT/MICRO-SITE
Event Design Award Winner:
Partners: InterCall, Cramer
Client: Keurig
Project: Keurig University
Gold Winner:
Partners: George P. Johnson, Juxt Interactive
Client: Cisco
Project: GSX 2011
Silver Winner:
Partner: In-house
Client: UBM Studios
Project: HDI Digital Experience
BEST PERMANENT INSTALLATION
Event Design Award Winner:
Designer/Builder: EP&M International
Client: GE Energy
Project: Global Customer Application Centers
Gold Winner:
Designer/Client: Lockheed Martin
Builder: AMC Design & Management
Project: Australian Innovation Center
Silver Winner:
Designers: Global Experience Specialists, mOcean
Builder: Global Experience Specialists (GES)
Client: Silverstein Properties
Project: World Trade Center Marketing Center
BEST TEMPORARY POP-UP STORE
Event Design Award Winner:
Designer/Builder: Kubik
Client: Puma
Project: Volvo Ocean Race Village
Gold Winner:
Agency: Legacy Marketing Partners
Designer: Stefan Beckman
Builder: Lexington
Client: Pernod Ricard
Project: ABSOLUT STUGA
Silver Winner:
Designer/Builder: Image 4
Client: LIDS
Project: LIDS Locker Room at Super Bowl XLVI
BEST TRADE SHOW ENVIRONMENT (OVER 50’X50’)
Event Design Award Winner:
Designer: E+I Studio
Builder: A&M Production
Client: Ceramics of Italy
Project: Coverings 2012
Gold Winner:
Designer/Builder: Derse
Client: Saudi Aramco
Project: Trade Show Kit
Silver Winner:
Designer: MacLaren Momentum
Builder: Kubik
Client: General Motors
Project: Cadillac: Art+Science
BEST TRADE SHOW ENVIRONMENT (UNDER 50’X50’)
Event Design Award Winner:
Designer: Mark Stephen Testa Design and Production
Builders: SBI, Global Scenic
Client: Circa
Project: Fashion Week Circa Salon
Gold Winner:
Designer/Builder: Derse
Client: Wilsonart
Project: KBIS 2012
Silver Winner:
Designers: In-house, Catalyst Exhibits
Builder: Catalyst Exhibits
Client: Belkin
Project: CES 2012
BEST USE OF INTERIOR MEDIA/AV
Event Design Award Winner:
Designer: Gallagher & Associates, Donna Lawrence Productions, Second Story
Interactive Studios
Builder: Lexington Design + Fabrication
Client: World of Coca-Cola
Project: Vault of the Secret Formula
Gold Winner:
Designer/Builder: Obscura Digital
Client: Westfield
Project: San Francisco Centre
Silver Winner:
Designer/Builder: Freeman
Client: Navistar
Project: International Truck
BEST USE OF EXTERIOR MEDIA/AV
Event Design Award Winner:
Designer/Builder: Obscura Digital
Client: United Arab Emirates Government
Project: 40th Anniversary Celebration
Gold Winner:
Designers: Ralph Appelbaum Associates, SYPartners
Builders: George P. Johnson, Mirada
Client: IBM
Project: Think
Silver Winner:
Designer/Builder: Marketing Roots
Client: PlayStation
Project: Mapping PlayStation
BEST ALL-MODULAR EXHIBIT
Event Design Award Winner:
Designer: Ralph Appelbaum Associates
Builder: Maltbie
Client: Running Subway Productions
Project: Dead Sea Scrolls
Gold Winner:
Designer/Builder: Global Experience Specialists
Client: EMD Serono
Project: ASRM 2011
Silver Winner:
Designer: Sacks Exhibits
Builder: Sacks Exhibits, Exponents
Client: Synventive
Project: NPE 2012
BEST MOBILE MARKETING VEHICLE
Event Design Award Winner:
Agency: LeadDog Marketing Group
Designer/Builder: Symmetry Event Solutions
Client: Amtrak
Project: National Train Day
Gold Winner:
Agency: LeadDog Marketing Group
Designer/Builder: Symmetry Event Solutions
Client: Materne
Project: Pass the Play Mobile Tour
Silver Winner:
Designer: MRA Experiential Tours
Builder: Triune Specialty Trailers
Client: American Welding Society
Project: Careers in Welding